Hi there, I'm Aileen.
My love for fashion started when I was in fourth grade with two significant moments: the first time I saw Cher’s closet in Clueless (obviously!) and when my Grandpa handed me the New York Times Fashion Magazine and I fell in love with the beautiful art and clothing I discovered inside.
I always wanted to work in fashion, but I wasn't sure of exactly what I wanted to do. I asked myself what would make me happy and make me feel accomplished- something I would do unpaid, just because I enjoy it so much. I decided, with the help of my husband, to start a fashion blog. Blogging is such a perfect fit for me since I love to play dress up, have way too much clothes, and I could help people understand why fashion is so important in expressing ourselves.
Since my husband and I are photographers- the quality, the viewpoint, and styling behind each photo is so important to me. I am so lucky to have my husband as my photographer! I could not ask for someone better at understanding my vision and having fun doing what we love. I hope you enjoy my passion project, learn to shop smarter, and that I can inspire you in any way.